LIFE of PI with Jane Spicer of Daphne’s Headcovers | LAYC20

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Hello again, everyone!

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And let me say...

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You tuned in to the very right place today.

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I am over the moon with gratitude and joy and...

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Whew!

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Excitement!

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To be able to have a little time to spend with someone I want desperately to call

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my friend because I admire her so much...

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But in fact, we haven't had a lot of one-on-one time.

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We met briefly a couple of years ago at a woman's business event.

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I think we managed to squeeze in a lunch or something once in a while,

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but as entrepreneurial women...

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That are involved in lots of endeavors and doing lots of lifting and climbing...

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This is a first time for me to have a reunion with Jane Spicer.

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Who is the CEO and founder of Daphne's Headcovers.

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Jane is coming to us from Phoenix or Scottsdale, someplace in Arizona.

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Welcome to the Lift As You Climb podcast, Jane.

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Thank you very much for having me.

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I'm thrilled to be here today.

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Yay.

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All right.

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So I know, we're going to include for everybody in the show notes and in our

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social media, the opportunity to really get to know a lot more about you,

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the business woman, the entrepreneur, the ambassador for all kinds of

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good things happening in the world.

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For now, would you start us off with a little bit of the Jane story...

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We'll set the scene for our conversation?

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Oh, I'd be happy to, as you said, I'm the CEO of Daphne's Headcovers.

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For those of you that don't golf...

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Headcovers is the term for golf club covers.

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You'll see some of them on my golf bag in the back.

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I started my first company when I was 10 years old.

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I asked my mum for a sailboat and she said, Jane, think of

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a business, earn it yourself.

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So with her guidance, I started making stuffed toys and selling

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them to friends and neighbors.

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And I bought the little 16 foot sailboat as a ten-year-old and

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discovered I like making my own money and not having to ask people for it.

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So the toys then morphed into puppets.

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My mom would leave me on street corners where the little art shows.

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and I would sell puppets, every weekend, as soon as I was selling so many, I had

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to fill the sailboat with the backstop.

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I didn't drive, so my mom would take me there with a sailboat filled.

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I'd take the mast and the boom out.

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Put the sailboats in and I would sell or put the puppets in the sailboat.

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And then when I was almost 16, a customer came to us and said...

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Why don't you make golf club covers?

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And my mom, whose name was Daphne...

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she's our company namesake ... Bribed me.

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And she said, you're almost 16...

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if you sell enough headcovers...

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I'll buy you a car.

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With her mentorship and guidance, I took the puppets, made them

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into headcovers, went to the Arizona Biltmore here in Phoenix.

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Gave a really lousy sales pitch...

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and Daphne's Headcovers was born.

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I did earn that car, that was 41 years ago.

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I've been an entrepreneur since.

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I sold head covers through high school and college.

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I continued to sell them basically for beer money.

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And when I got out of college, I got a real job, which I disliked.

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So I went on the road for six years.

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I sold my car, bought a cargo van, sold puppets on the weekend at big Arts and

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Craft shows, all over the country, and then visited golf courses in between.

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After six years I had enough business, I could come off the road.

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Daphne's headcovers has been growing since, and now we're a global company

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and I'm still doing the same thing.

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Just on a slightly larger scale.

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I design and make and sell headcovers.

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Based on what I know about you and what I'm hearing today, you're still 16.

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You just have a lot of years of experience in addition to that.

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I'd like to think so.

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Yeah.

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I've got, I still have the energy.

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Absolutely.

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And maybe make a few better choices.

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Yeah,

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I see you're hiking on social media and I go...

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Wow.

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I am so impressed.

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Let me just go back a little bit.

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Did I understand you correctly to say that you took the sail and the boom

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out of sailboat and you loaded it up with the puppets and the headcovers...

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That was like a mobile boutique...

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Was it?

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That's where I put my backstock, so I would put it there and

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you'd get this 10 by 10 space, essentially a parking space-ish.

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My mom would drop me off, and we'd push a little sailboat in the back.

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I had a card table, and I would sell, and then refill from the sailboat.

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It was a good place to hold the stock.

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Then my mom would come back up, and we'd hook it up to her trailer hitch.

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I'd leave with a pocket full of cash, and no puppets in the sailboat.

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think there's a movie in this, in our future.

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How did you create all of this merchandise who was making all these.

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From the beginning, it was my mom and me.

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She was a built-in mentor.

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She taught me how to sew...

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and we cut and designed, and she was wildly creative...

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And believed that you could do it.

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She had a very renaissance spirit.

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We figured things out as we went.

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I've always been an interviewer by nature.

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, I talk to people all the time.

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How do you do this?

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What do you think about this?

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What do you do?

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She encouraged me to do that, We were cutting, sewing, selling...

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doing it all.

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When I was in high school...

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I would always talk to my customers and say...

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Okay, I don't know how to do this?

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How do you do it?

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I just did all of it...

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for many, many years.

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I don't know how you managed to keep up the sales, and the

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learning, and education, and have a social life, a family life.

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How, how did you manage to fit all of this into one woman's life?

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I don't believe that there really is balance per se...

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There was different focuses.

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Before kids, I have two grown children now...

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That's all I did.

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I was the entrepreneur...

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Who missed all my friend's weddings, because I was working that weekend.

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I missed so many things...

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And it was okay, because I had these goals that I wanted to do and build.

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I realized as I was attaining them...

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There was always trade offs.

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Absolutely.

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A few episodes earlier in the show, I talked about exactly that.

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As women entrepreneurs and mothers and volunteers, and, and, and...

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There is no such thing as work life balance.

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That term just pisses me off because it just sets us up for failure always

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striving to have that perfection.

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To expect balance means that you have to be on an even keel.

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You have to be static, and therefore nothing is moving.

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How can you possibly grow or have influence or impact

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or fun if nothing moves?

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Right?

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( Right.

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Oh, I agree.)

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It's a choice.

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Today.

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I'll put more energy into my business or tomorrow I, choose to put more energy

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into my family, my friends, myself.

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Unfortunately, invariably for working moms.

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, the, myself part usually comes way, way at the back of the line.

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Was your mom an entrepreneur before the puppets and the headcovers came about?

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No, no.

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She was corporately trained.

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Had two degrees.

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Spoke four languages.

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She was from England...

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Came here and loved the States...

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That you could just be whoever you wanted to be.

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So came from a successful family, successful career, and loved...

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What she referred to as the wild West.

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She just dove in and was like...

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Let's just do this!

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We always had something we were up to.

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this was just another one of those things that we were up to.

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She was very much about making your own path, because while she loved

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England, and we all still do...

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Societaly there were certain things that you did do, and certain

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things that you just didn't do.

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That didn't resonate with her.

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It was...

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Be true to yourself, follow your dreams and not necessarily just because your

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family did it, or it's deemed proper.

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Do whatever it is that makes your heart sing.

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I had a very wildly Bohemian upbringing when we lived here.

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We lived back and forth between here and England.

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In England it was wonderful too...

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But very, very formal.

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The combination of both, was my training as an entrepreneur.

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What a remarkable woman, I'm sorry that I missed the opportunity to meet her.

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, I know you're lost her much younger than we would have liked.

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Right?

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Certainly I was 33.

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It was very sudden, Thank you for that.

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Was it Maya Angelou?

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Who said...

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People won't remember what you did for them, but they'll

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remember how they made you feel.

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I know I've massacred that.

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You absolutely captured the sentiment perfectly.

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Jane.

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It's true.

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So I still have people coming to me saying...

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Oh, your mom did this for me.

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Or your mom did that.

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Or she helped me in this way.

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That was 24 years ago that she passed...

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If I were to leave a legacy, I'd like to leave something as close as she

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did with how she made people feel.

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She was a wonderful example.

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Thank you because legacy is top of mind for me...

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with Lift As You Climb.

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I hope through our movement...

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We'll get more people thinking about, not the eulogy that will be read about them...

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But experiencing and creating their legacy while they are present.

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How do you feel about what you are doing right now?

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And...

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Do you have some legacy thoughts coming that we might not know about yet?

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My philosophy is really pretty simple.

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, it comes from our core value...

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That we must do good while we're doing well.

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I think that comes on a lot of different levels.

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And now I'm at the level where a lot of my doing good if you will...

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Is philanthropic, but it's also lifting other people, I have a

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handful of email mentees, that my door is always open for...

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home and and office.

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How do I help them realize their dreams?

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And they're very, very diverse.

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How do I guide my grown children to be whoever they want to

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be, not my picture of things.

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I think it's the small kind deeds daily that are the most important.

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If I can do those every day, whatever it is...

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I'm living in alignment with something that's really important

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to me, and a legacy that I would like to leave, which is...

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We're all sailors, so I'd like to leave a wake of kindness.

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Perhaps the idea of leaving a legacy...

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sets it up to be...

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Well, I have to have millions or billions of dollars, and a

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Foundation named after me...

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Or at least...

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My name on a building somewhere.

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When in fact, that's not true.

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Each of us has the potential, through small gestures, through open-mindedness,

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and inclusivity, and gratitude.

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And then willingness to mentor.

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That to me is the exponential giving of legacy.

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If you are sharing your wisdom, your time, your attention.

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Where you're showing somebody that you value them enough

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to give them those things.

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Wow.

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Let's use a little ocean term here.

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That's a tsunami...

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of impact!

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Right?

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Maybe that's not a good sailing term.

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Let me,

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The impact is fabulous...

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Because you really know when a tsunamis come through...

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So maybe this is a positive loving tsunami.

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Going back to something else that you said, because, Oh my

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gosh, now I remember why I instantly fell in love with you.

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I just felt like...

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She gets me...

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I get her...

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Everything that you're saying, I go...

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Yes.

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That's what makes sense.

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And even the UN sustainability doing good while doing well.

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Maya Angelou would have said it much better.

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Right?

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But it's true...

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If we aren't creating and generating abundance, and

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action, of setting example...

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Then we're not really doing everything that we should be to be

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creating benefits for other people.

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Right

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Bravo for you, in recognizing that, and for handing that legacy down

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to your family, to your children.

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Thank you.

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As a mom, and a grand mom and a step mom, a bonus mom...

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It's an extraordinary joy...

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When one of your offspring ask you for advice...

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Cause that's not always the first place that they might think to go, but...

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When they reach that point where they respect you or value you as a human

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being and ask you to help them...

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That's like...

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Woo!...

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You've made it.

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Yeah.

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It's probably the biggest compliment that I've ever received is when

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my children come to me and say...

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hey, I need some advice.

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Or...

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My son is a very busy man and he'll make appointments and say Hey...

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Can I make an appointment?

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There's things I want to bounce off you...

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There's not a better feeling...

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I think that parent and child the relationship, it's a gift.

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If you continue to have a healthy, happy relationship...

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It's a gift that you can give to each other, based on good things,

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not because somebody needs allowance or keys to the car.

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Based on something pure, and love and respect.

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And I think that's probably the biggest compliment one can receive.

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At least that is for me.

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I agree with you wholeheartedly.

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Daphne's Headcovers is a truly global organization.

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You have footprint expanding and more and more countries all the time.

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Thanks to some celebrities in the golf world...

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you're very publicly known...

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How did you keep up with your business, as the leader of the business?

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I've done it better at sometimes than others, I've always had set goals.

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I'm huge on goals and writing them down.

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so initially I just was pushing for certain goals.

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At the end of high school, I was watching families and there were some

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dads that I thought were good examples.

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so I went and interviewed them...

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and said, ... Can I talk to you?

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I asked them...

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How much do you make a year?

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What does it take to get there?

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Why do you make this?

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Why do you do these things?

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These dads were very nice...

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the women in my family were very, very strong and had a great example,

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but I needed a good male example.

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And, they talked to me and they came right out and said...

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This is how much I make, and this is what it buys.

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This is what I do.

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They all had a kind of a same income level.

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So first I was just driven to make that.

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That was all I thought about.

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I gotta make that.

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I gotta make that.

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Cause that seemed like the way to go.

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And then once I got there...

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I had an epiphany that I loved the game of business, and how I

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was growing or what I was becoming.

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That was much more important than the dollar amount.

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So that was a big game changer for me.

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I continued to set goals.

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Then the big difference was trade-offs...

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Now that I've been doing it...

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Running full steam ahead...

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Doing my own thing...

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Doing it solo...

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Now I had a child...

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How do I do that?

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I got a really, really big lesson...

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When my son was 18 months old, my mom died suddenly.

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She was my backup and sitter.

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I would meet her in the morning, drop him off...

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go and work.

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And now all of a sudden, I'm answering the phone with an infant on my hip.

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Going, okay...

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This is messy...

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and I got a kid here...

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But the business continued.

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So, I had some messy years like that.

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Big growth years, we grew 400%, one quarter...

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and I just slept in the factory, and my son had to sleep on the factory floor,

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because there wasn't time to go home.

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Those were the times when there wasn't any balance.

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But you do it...

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You decide.

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Okay.

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My priorities were...

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I wanted him with me, and the other one was I had to take advantage

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of the opportunities that were presented for the business.

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So I traded it off...

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If you weren't business, or you weren't bringing food for my son or me...

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You didn't see me for awhile.

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That was what I chose my balance to be then...

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I didn't come up for air for years.

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My best friend would come over.

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If she wanted to see me...

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She knew where to find me.

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I was working.

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The balance has always been to your point up and down and up and down.

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I think my superpower is just like hiking.

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You just get up and do it every day.

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And some days you can't wait to get up, and you run up and down the mountain, and

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other days it's like, this is awful.

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And some days you can do the mountain twice.

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I just get up and do it every day...

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Regardless of how that balance has changed.

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At least your best friend always knew where she could find you.

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That's true.

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if she wasn't helping me with my son, she was helping me with something.

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She can tell you stories about sewing flies into frogs mouths

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and schlepping things...

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Anything that needed to be done.

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If you've got a free hand, help me...

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And she did.

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I just love this because...

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When you're in the mess, it can be really hard.

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I'm not at all downplaying or dismissing...

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How difficult it had to have been...

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You're grieving.

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You're raising a toddler.

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You're raising a business.

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And.

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.. At the same time...

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To look back in that rear view mirror...

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Obviously your son didn't resent it too much, because of the close

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relationship you have today.

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Look at how you are a vibrant, energetic person and spreading more

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and more good stuff in the world.

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The businesses is so respected, and continues to

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grow, even in difficult times.

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Not everybody wants to be, or should be, an entrepreneur.

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Not everybody, and not at every time in our lives as moms, do we

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want to work or have a business...

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But when we do...

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And we make that choice...

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It's our choice.

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Right?

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I've had pity party days.

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I've had, like you said...

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Big girl teared days...

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but would I have traded any of it?

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Not a chance.

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You brought to mind a memory, which my kids and I laugh

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about from time to time...

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That there was always an extra passenger in the car.

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When we went anywhere on a vacation...

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I always had this banker's box...

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Which was the office.

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And.

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On the 16th anniversary of my company, my daughter sent a birthday

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card to the company and said...

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Hey, little Sis...

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Here you are...

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You're all growed up!

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Oh that's wonderful!

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And so the business becomes a sibling...

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Because it's always at the table, no matter what, right?

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My daughter was in yesterday, she's home from university.

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So she's here for the summer and I've got two, which I'm thrilled about.

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So we're really having fun.

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I have two chairs in my office that they both used to sleep in when they came in.

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Well, my kids are very tall...

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my daughter's 5' 10", like my mum was...

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And she put the chairs together and said, I want to see if I can still fit...

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because they grew up either on the office floor and the chairs.

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Chairs got really small mom, and I said...

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Well, yeah.

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Imagine that...

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the chairs shrunk,

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. Yeah...

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but it becomes a part of a whole entire family, your language,

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how you think, what you do...

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It really does.

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It is not for everybody for sure...

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But then, a nine to five corporate job wouldn't be for me.

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So I applaud those people as well, whatever their path is.

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Again, you're reading my thoughts, or my episodes, because I

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recently published Unemployable.

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As an entrepreneur, we can't go back to work for someone else.

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I've tried and have learned very quickly.

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I'm really and truly Unemployable...

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after working for myself

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I'm sure, I'm hardcore unemployable.

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Absolutely.

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Yeah.

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because you are great about goal setting and accomplishment...

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I can set a lot of goals, but I confess...

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I don't accomplish all of them.

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Is there something else you'd like to do?

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Anything you can share publicly?

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As far as business goes?

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As far as Jane goes.

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My goals go into a couple of different categories.

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There's always business, there's personal there's family.

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It always involves some type of athletic endeavor.

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One of them was doing the rim to rim on the Canyon...

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26 miles in one day...

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I've done that.

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I have some other things that I'd like to do the next is to do the Camino trail.

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That's something that I'd like to do.

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There's different places that I want to ski.

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I've skied almost all over the world, but I haven't skied in Chamonix...

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I want to do that.

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And I want to do a season where I go from skiing in North America...

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and then go to Chile and ski.

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So I don't miss the ski season...

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A lot of places that I want to sail...

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I'm always training for something.

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Right now, I'm training for the three highest peaks in the

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Mount Charleston area in Nevada.

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They're not huge, but it'd be good Summer fun...

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beautiful hikes.

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I've always got something within my training process, that I'm working for...

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and business constantly looking for growth.

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There's usually a list of...

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Okay, what's next?

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How can I grow?

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How can I do something different?

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Does any of this experience for you?...

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Show up in products for Daphne's?

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Oh, absolutely.

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A lot of my designs come from customers and their suggestions, but there are ones

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on there that have to do with my travels.

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There's a tree frog that's on our hybrid line.

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That was from an amazing, sailing trip in Îles des Saintes.

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There's a Sloth, from a trip to Costa Rica.

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I get influenced where I am looking at different things.

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I'm constantly looking.

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I love all animals Wherever I go, if I can...

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I love the city and the urban vibe.

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And then if I can get into the countryside, many

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different designs come about.

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My Great Horned Owl, comes from where I live in North of Scottsdale and Carefree.

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We've got a nest with Great Horned Owls.

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I'm constantly watching and wherever I'm at, I feel like I'm here to learn and

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observe, and see what else I can see.

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I'm so glad you're not missing life, you're present for it.

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What about your cats?

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How do they feel about the Owl?

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Oh, they don't go out.

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So when they're teaching their babies to hoot...

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Cats are very, very interested, but with a huge predator in the

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tree, the cats don't go out...

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But they sure listen, and if, they see them, they do that marvelous

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thing where cats flatten themselves and their ears go out straight...

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It's pretty cool...

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The Owls are bigger than the cats.

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So they're remarkable birds.

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Regrettably, I learned the hard way two years ago.

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We lost our dear Stevie our 16 pound Ragdoll to a Great Owl.

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Sorry.

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Yes.

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Thank you for that.

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It was a hard lesson for us...

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Not having lived in an area with predatory birds before.

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I just wasn't prepared for how serious that could be.

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No grudge against the owl.

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Well, after a while I felt that way, because it's all

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part of the cycle of life.

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I would love to talk with you for days and days and days, Jane.

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You've got my mind clicking and whirring, and dinging, about how marvelous it

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is, to embrace the opportunities.

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In fact, I recently interviewed somebody on the podcast.

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I think this is just so smart.

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I'm getting again to reconnect with a lot of women globally, because of the podcast.

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The woman that I met is an ex-pat from the US, who is now full time in Italy.

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Her name is Liz Sumner, and her podcast is...

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I Always Wanted To...

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Oh, what a great name.

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isn't that amazing?

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I think that you're one of the people who always just did.

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I love to be able to present this...

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And to say to everyone out there, come on...

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There are opportunities...

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We are so privileged in this society, to be mobile enough, and affluent

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enough, and be able to research and learn so easily on the internet.

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Don't wait until tomorrow because, there may not be a tomorrow.

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Live your legacy...

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Now, and really have that impact that you can.

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All right.

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Before I let you go, I do, love to have some fun, with my guests, and ask...

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If you would share with our audience...

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Something that they might not find out about you on Google.

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Probably the thing that comes to mind is when you talked about

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balance, and different things...

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For basically eight years, I lived on a sailboat while I was running the company.

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So I ran Daphne's barefoot with a laptop, on the back of a sailboat.

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And you could do it.

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The company was here in Phoenix.

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The sailboat was in San Diego.

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My son was sailing competitively and we wanted to support what he was doing.

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I would get up in the morning, in the galley make breakfast...

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Kids would go off to sailing training.

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My office was a laptop in the back of the sailboat or a sand

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chair at a regatta somewhere...

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and it could be done!

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The technology was just wonderful.

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I had a great staff that I checked in with, I flew back as I needed to.

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During a busy time I was able to do it fairly seamlessly.

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People didn't know where I was, but I was able to respond to things...

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and be there for my kids.

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Well, about eight years of it was spent barefoot with a wonderfully uneven

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tan, and a laptop that always had sand on it, as I ran the company, I'm

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so grateful to technology for that.

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I would never have guessed that.

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I'm so happy, you shared that insight.

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I'm just thinking about how, that's the opposite metaphor of rocking the boat.

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Yeah

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Yeah.

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You rocked the world...

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Your world.

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Yeah

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Doing it your way.

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Very much so...

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my kids are very energetic, and I wanted kids that were up and out,

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and doing something different.

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You can't in a Phoenix Summer when it's hot.

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Say go outside, all the time.

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It's too hot.

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I didn't want them playing inside, playing video games all the time.

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Opportunity came...

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It just became highly, highly, highly organized.

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These kids would get up at five o'clock on Monday mornings, and be on the seven

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o'clock flight back to school, eat a burrito on terminal four, did homework

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on airport seats, and as a result...

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They're incredible travelers.

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I've taken them all over the world.

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It's what they learned at a young age.

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It taught me that, I don't have to just be in the office all the time...

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With good people, and great organization, you can really run your

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business, and do what you need to.

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You can reach people everywhere because technology is so fabulous.

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Coincidentally, isn't that what so many people have just

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learned through the pandemic?

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Yes.

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Absolutely.

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We don't have to have a brick and mortar for everything.

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We can work anywhere, anytime with anyone.

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I know for myself, and I talk about this with many friends...

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Is knowing who showed up for you...

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and you showed up for them.

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Jane, thank you so much for this generous sharing.

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I'm thrilled and I wish you continued adventure, and growth and success.

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I gotta tell ya...

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Those two kids are very fortunate to have you as a mom.

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Thank you very much.

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Alrighty.

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We will be sharing where you can find and follow the escapades of

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Jane Spicer, her cats, and Daphne's Headcovers, in the show notes.

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Thank you, talk to you soon.

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Bye-bye